Using Facebook Events to Sell More Tickets
What’s the best way to reach parents, fans, and community members who are interested in attending events at your school? Meet them where they are! Over 87% of Americans own a smartphone today, making it important to communicate with potential event attendees through platforms they’re comfortable with and already using. Facebook makes it easy to promote events and share the link to your HomeTown Box Office for online ticket sales ahead of the event. Related post: When and Where Do Fans Get Tickets? By creating events in Facebook, you can clearly communicate event date, time, and description, along with a direct link to your online ticket sales page. Once your Facebook event is created and you have made it public for others in your community to find, the sharing can begin. As fans indicate they are “Interested” in an event or “Going” to an event, Facebook shares that information with their friends. This provides the event with an organic event promotion, growing the number of people who may see the event and also purchase tickets. A Facebook event also has built-in prompts for the user to add the event to the calendar on their device, reminding them of the upcoming event so they won’t miss it. As the event date approaches, reminders and notifications within the Facebook app are sent to the individuals who have marked “Interested” on the event so they can easily click and purchase their tickets. For a quick overview on how to get started with Facebook Events, click here: LINK Related post: Publishing Your Events In Advance
HomeTown Ticketing named Official Ticketing Partner of NJ’s Super Football Conference
COLUMBUS, OH – Aug. 16, 2022For Immediate Release HomeTown Ticketing Inc. has been named the Official Ticketing Partner of New Jersey’s Super Football Conference (SFC), the largest high school football conference in the United States, with 113 public and non-public teams in seven counties. This partnership will provide convenient, online ticketing options for consumers, as well as additional security and reporting capabilities for SFC member schools. “We’re thrilled to announce this partnership,” said SFC President Denis Nelson. “Members may now offerfans contactless ticketing, and schools will benefit from improved event management, crowd control, and financial oversight versus cumbersome cash and coin. NJSIAA (New Jersey State Interscholastic Athletic Association) established a similar partnership last year and, by all accounts, it’s been a success.” Dan Romano, athletic director at James Caldwell High School, said: “We began using HomeTown Ticketing two years ago, and we’re glad we did. The ease of selling tickets without dealing with cash makes it invaluable. Being able to pre-sell and have control over the number of tickets sold is another highlight. The HomeTown Ticketing support staff makes the entire process simple. I would recommend HomeTown Ticketing to any high school.” Ned Panfile, coordinator of athletics and student activities at SFC member West Morris Mendham HighSchool, noted: “Our school uses HomeTown Ticketing for all its athletic events that involve ticketing, bothfor individual events and season family passes. Because of the pandemic, and based on ease-of-use, wehave abandoned any exchange of money. HomeTown Ticketing has an easy-to-read dashboard with user-friendly ticket-building, guest lists, and easy-to-develop and read-purchase reports. HomeTown Tickeing’s representative met with me to develop our ticket look and get the tickets ready before each season. I am very happy with HomeTown Ticketing, and its approach to digital ticketing.” HomeTown Ticketing Chairman and CEO Ryan Hart added: “HomeTown Ticketing is happy to bring aprofessional level ticketing experience to the fans, schools, and communities within the SFC. HomeTownTicketing will provide a platform that is simple and easy-to-use for fans of all ages when attending selectSFC games and events.” About HomeTown TicketingHomeTown Ticketing is the trusted leader in digital ticketing providing K–12 schools, districts, conferences, associations, collegiate spaces, and community organizations with a secure and flexible platform. A professional-level and fully automated ticketing solution, HomeTown’s in-house developed, proprietary ticketing platform is tailored specifically to the needs of schools and governing bodies. Benefits of the HomeTown system include unmatched value through easy-to-use purchasing and redemption options, custom box-offices, event and fan specific reporting tools, and secure financial management features to streamline operations and increase financial transparency. Intuitive and easy-to-use for both event organizers and ticket buyers, HomeTown never touches the event organizer’s funds. Learn more aboutHomeTown at www.hometownticketing.com | @hometowntix About the Super Football ConferenceEstablished in 2016, New Jersey’s Super Football Conference (SFC) is the largest high school footballconference in the United States, with 113 public and non-public teams in seven counties. Members include some of the nation’s premier academic institutions and perennial football powerhouses. SFC’s mission is to improve performance, promote academic excellence, and create opportunities for student-athletes.
Publishing Your Events In Advance
A recent customer survey conducted in Spring 2022 showed that over 90% of customers using the HomeTown platform take advantage of our features to publish events in advance. If you pair that data with the results of our Fan Survey conducted in Fall 2021 that showed 78% of fans desire to purchase tickets in advance of the event, it’s clear that publishing events ahead of time is what fans, parents, and community members want. If you are still adding your event the day or week of, it’s time to learn more about how our platform can simplify the event creation process and save you time. Related post: How Fans Purchase Tickets Online and in the HomeTown Fan App Scheduling Integration Partners HomeTown has partnered with like-minded organizations in the K12 space to develop platform integrations. These allow your school to quickly import event information from other platforms into your HomeTown box office. By using integrations, you can publish entire seasons of events in a matter of minutes, and quickly begin selling season tickets and season passes to your loyal fans. Our growing list of integrations with leading scheduling platforms includes rSchool Today, VNN, BigTeams, DragonFly, SBLive, and Rank One. Duplicate Event Creation In addition to creating events in bulk through our integration partners, you can also clone your events to quickly publish similar events with the same information. When on the View & Edit Event Details page, simply click the Duplicate button. This will prompt you to create a new event based on the information from the event you selected. Additional Event Features Once you create an event, HomeTown offers a full suite of digital ticket sales and event management features such as: custom fields in the purchasing process to capture relevant fan/guest information, pre-sale codes, promo codes/passcodes, custom order confirmation, confirmation attachment capabilities, and even the ability to accept donations during the checkout process. Related post: Why Choose HomeTown Ticketing? Interested in learning more about implementing these features for your upcoming school year? Get started with HomeTown by completing our demo form. Current HomeTown users can reach out to their Client Success Manager to walk through these features.
