HomeTown Ticketing Announces Partnership With Aktivate
COLUMBUS, OH – September 27, 2022For Immediate Release HomeTown Ticketing, Inc. is proud to announce a new partnership with Aktivate. Like HomeTown, Aktivate is a leader in the K–12 industry, simplifying the way athletic programs are managed and organized by providing athletic directors with scheduling, management, and compliance tools to streamline and simplify their everyday tasks. This partnership highlights the increasingly positive advantages that technology provides in the school and athletics spaces. Working in the same spaces, both companies align in their goals to support athletic departments in creating stronger, larger programs while making it easier to manage all that comes with the sports and events. HomeTown’s previous experience with integrating scheduling systems into the HomeTown platform opens the door to explore similar solutions with Aktivate and allow fast, easy imports of athletics schedules to sell tickets to the events. “Day in and day out, Aktivate is focused on providing Athletic Directors with technology that makes their jobs easier and more efficient,” said Hesky Kutscher, Co-Founder and CEO of Aktivate. “So we felt a natural synergy with the HomeTown Ticketing team who aims to do the same. We are always open to working with partners that enable school communities to save time, energy and resources.” HomeTown’s Chairman and CEO, Ryan Hart also shared his thoughts on the partnership: “HomeTown is looking forward to our new partnership with Aktivate as we work together to advance our mutual goals of creating easy-to-use solutions for schools. By simplifying the athletics scheduling process, Aktivate shows the benefits that technology can offer and aligns with HomeTown’s goals of providing easy-to-use, time-saving solutions. We are excited for the new opportunities this relationship will bring to all of those who use Aktivate and HomeTown for their events!” ABOUT HOMETOWN TICKETINGHomeTown Ticketing is the leading digital ticketing provider in both K–12 and collegiate spaces, serving schools, districts, conferences, and associations. A professional-level and fully automated ticketing solution, HomeTown’s in-house developed, proprietary ticketing platform is tailored specifically to the needs of schools and governing bodies. Benefits of the HomeTown system include unmatched value through easy-to-use purchasing and redemption options, custom box-offices, event and fan specific reporting tools, and secure financial management features to streamline operations and increase financial transparency. Intuitive and easy-to-use for both event organizers and ticket buyers, HomeTown never touches the event organizer’s funds. Learn more about HomeTown at www.hometownticketing.com | @hometowntix ABOUT AKTIVATEAktivate is a scholastic sports technology solution that streamlines the process of student-athlete management. Aktivate works with schools and districts across 30 states, and offers technology to manage registration and clearance, coach certifications, payment collection, injury management, scheduling management, and a mobile app for team communications. https://www.aktivate.com/company
Increase Ticket Sales by Using Social Media
According to Pew Research Center, over 70% of Americans are currently using social media, so why not meet your fans where they already are? Here are a few tips to digitally promote events and drive ticket sales. Keep Your Fans Posted on Twitter Twitter is one of the best resources to share quick bits of information with your fans and community, like celebrating a game-winning touchdown, announcing a rain delay, or sharing your box office URL. Keep fans engaged by live tweeting the most important plays and use the retweet feature to share fan-created content. Want your tweets to reach an even bigger audience? Tag @HomeTownTix, and we might repost it! Get Creative With Video According to Sprout Social, 66% of social media users say short-form video is the most engaging type of social content. No need to worry about joining in the latest dance craze though- there are plenty of fun ways to promote events with video content. One favorite example comes from the Pearl River Community College Baseball Team, who put their parody skills to use in an MLB spoof video. They were able to use their sense of humor to capitalize on a pop culture trend and, more importantly, share with their fans how to get tickets to their games. Another amazing example video shows the Augustana University Viking mascot demonstrating how to get into an event with his digital HomeTown ticket. This creative take not only shared information with school spirit, but also didn’t require any spoken dialogue. Related post: Scanning, Security, and a Professional-Level Ticketing Experience Use the Graphics Provided by HomeTown As a part of your onboarding with HomeTown Ticketing, your Client Success Manager will provide you with customized graphics to advertise your digital ticketing options. Use the graphics to grab attention and share your URL in the social post to direct fans to your Online Box Office. Previous slide Next slide Use Facebook Events to Reach More People Facebook makes it easy to promote events and share the link to your HomeTown Box Office for online ticket sales ahead of the event. Want to learn more about this helpful feature? Check out our recent blog post: Using Facebook Events to Sell More Tickets
