5 Ways to Promote Your Events
Looking for ways to get more fans to purchase tickets and attend your events? HomeTown can help by providing tools, graphics, and templates to help promote your upcoming events. This fall, schools across the country got creative with these resources and ones that they created on their own to promote their events and make it easy for fans to get tickets before the game and at the gate. Here’s a look at a few of our favorites. 1. Social Media The number of people who use social media every day is higher than ever, which means that using social media to promote events helps you reach more people. Things like tweeting the QR code or website link to purchase tickets, creating Facebook events for your upcoming games, or posting a countdown to opening night on Instagram are all ways to grab your social media audience’s attention and get them talking and sharing information about your event. Related post: Using Facebook Events to Sell More Tickets Here are a couple of examples of how schools have promoted ticket sales through social media this fall: 2. PA Announcements You can also use your school’s morning or afternoon announcements to share details about the week’s events and how students can get tickets. Or share more information about easy online ticketing and the HomeTown Fan App during PA Announcements at events. 3. Email Marketing Along with social media, email is a powerful, digital tool to promote your events. HomeTown’s system allows schools to export a list of emails of those who have attended events in the past. Then, you can use this list of emails to send notices about upcoming events, like when season tickets go on sale or when your winter sports are live in your online box office. You may even consider including a pre-sale code to give loyal fans early access to purchase their tickets. Or include a promo code in the email to entice fans to attend an event with a discounted ticket. 4. QR Code Posters Want to avoid lines at the box office on game night or looking to go totally cashless at the gate? Consider printing large posters in the parking lot or leading up to your box office. These posters can even feature QR codes to your website or to the HomeTown Fan App where they can easily purchase tickets to the evening’s event as well as future events all in one place. 5. On Your Website With HomeTown, your ticket sales page is located right on your website! This allows you to easily promote your events on the other pages of your site. For example, a school might include a link to their tickets on pages that parents and students frequently view, like the grade login page or page that shows the school lunch menu. Related post: How Fans Purchase Tickets Online and in the HomeTown Fan App Want to see how other schools are promoting their events with HomeTown Ticketing? Follow us on Twitter, Facebook, and LinkedIn where we share their great ideas.
Hometown Ticketing Named Official Ticketing Partner of the Ohio Athletic Conference (OAC)
COLUMBUS, OH – Jan 7, 2022For Immediate Release HomeTown Ticketing has been named the Official Ticketing Partner for the Ohio Athletic Conference (OAC). Since 1902, the OAC has connected colleges across the state with a competitive association to drive student-athletes to the highest level of sport while also supporting athletes’ academic pursuits and well-being. HomeTown is proud to welcome the OAC to their growing list of conference partners across the United States. Through this partnership, the OAC and HomeTown provide a fast, easy, and convenient ticketing experience for students, staff, and fans of their member schools. With ticket scanning at the gate, HomeTown’s platform increases security at events and allows fans to enter games quickly, making their game day experience focused on cheering on their team. HomeTown looks forward to providing the latest in technology and the best experience for fans in 2022 and beyond. “I am incredibly grateful for the unique opportunity to partner with HomeTown Ticketing. Hometown has become a leader in the online ticketing space by creating a simple and easy to use platform that has already allowed many of our schools to seamlessly implement online ticketing. The HomeTown experience is customer focused and user-friendly for our institutions and fans alike, and we are proud to partner with such an exceptional Ohio-based organization!”— Sarah Otey, Commissioner | Ohio Athletic Conference “HomeTown Ticketing welcomes the Ohio Athletic Conference to our network of collegiate conferences. As an Ohio-based organization, we are familiar with many of the institutions in the conference and are proud to serve them and their fans with an easy-to-use platform. We provide a secure and flexible ticketing solution for athletic departments and entire campuses, and we look forward to supporting the OAC for many years to come.”— Ryan Hart, Chairman & CEO | HomeTown Ticketing, Inc. ABOUT THE OHIO ATHLETIC CONFERENCEThe Ohio Athletic Conference is a 10-member NCAA Division III conference based in Westerville, Ohio. The OAC was established in 1902, several years before the NCAA was founded, with an emphasis on student-athlete well-being and safety – principles that continue to drive conference decision-making today. The conference currently sponsors championships in 21 sports and has a storied history as one of the most competitively successful conferences in Division III. ABOUT HOMETOWN TICKETINGHomeTown Ticketing is the leading digital ticketing provider in both K–12 and collegiate spaces, serving schools, districts, conferences, and associations. A professional-level and fully automated ticketing solution, HomeTown’s in-house developed, proprietary ticketing platform is tailored specifically to the needs of schools and governing bodies. Benefits of the HomeTown system include unmatched value through easy-to-use purchasing and redemption options, custom box-offices, event and fan specific reporting tools, and secure financial management features to streamline operations and increase financial transparency. Intuitive and easy-to-use for both event organizers and ticket buyers, HomeTown never touches the event organizer’s funds, which are available and accessible within 24 hours from a ticket sale.Learn more about HomeTown at hometownticketing.com | @hometowntix
